Tuesday, April 21, 2009

A man of solitude


A commodity is something such as an object or skill that is sold or exchanged in a shop rather than making It for personal use. When most of these objects or skills are done in the modern world today, they are Usually ruled over by a capitalist idea. A capital is basically when people only accumulate a small part of A skill such as making the legs on a chair. They only need to finish their small part in order to Continue with the making of the object in its entirety. Jobs are split down in a capitalist society, Reducing people to their sole labour. For example, a man at a factory may only know how to install the Springs on a chair, while another man may only know the carpentry aspect of carving the legs. Neither Man can switch positions in the workplace as they only know the one skill.

In relation to this, the Documentary we viewed on Andy Warhol carried a strong impression of commodity and capitalism.Warhol made his works for sale in both retail to start and in his later years for sale as art pieces in a Gallery scene. They were designed and "made" by him for others to look at and buy. They were not for Himself, although the pieces were highly personal to himself, such as the multiple prints of the famous Campbell’s soup can.

Although the prints were for others to marvel over, purchase and think about, many did not seem to get The idea of his works at all. They were only soup cans. Why buy an expensive print when the actual can of Soup would only cost you 52 cents? Some would have probably wondered about the value of the can. If a Print of a can would set you back $100, was it better than the can itself? Many consumers have this way of thinking. That something similar, but of a higher cost equals a better quality product. Perhaps in This case it could almost be proven true, because the consumers could not see the personal meaning behind The cans. One of the reasons the print was more expensive or "valuable" may have been because of the Labour and personal hidden values it obtained. People could not see that the cans held something personal To warhol. Soup is warm, comforting and wholesome. It provided nourishment in which he grew up on. Also, A can made of ink and canvas was far less disposable than its metal duplicate which was usually tossed away.

As Warhol advanced in the making of art, he soon began to remove himself from the personal aspect of his Works, focusing then on iconic people such as Marilyn Monroe and Elvis Presley. He even went as far as Getting others to print his works for him, producing highly capitalist pieces. He would tell them exactly What he wanted - How big, the colours, and placement, and each person would have their own task. Normally, a print would have taken one person, who acclaimed all the tasks for himself. His pervious works did also show an idea of capatalism aswell however. The mere idea of a brillo pad box showcased the idea of work and labour. A workplace apon which many people are labouring in their seperate spaces, packing, taping, filling, and working with heavy machinery, using skills taught to them in the workplace, yet a man who is taping would not be qualified to switch places and drive a forklift.

Withdrawing himself from the aspect of involment in the making, it portrayed his own very much Withdrawn persona. Growing up he hated the idea of school, suffering anxiety disorders which would have Contributed to his shy, antisocial personality, affecting profoundly on his art as we know it today. A capatalist comodity.

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